Connect your Google Business Profile
Link your Google Business Profile so Aaptly can sync your listing, publish posts, and pull in reviews and rankings.
Your Google Business Profile (GBP) is the single most important asset for local visibility. Connecting it is the one step that unlocks most of Aaptly — posting, review sync, listing sync, and live rankings.
What you'll need
- A Google account with owner or manager access to your Business Profile (not just edit access through a shared link).
- A business that's already verified on Google.
Connect your profile
Open the Google connection. Go to Settings → Google Business Profile (or Reviews → Connections) and click Connect Google Business Profile.
Sign in and approve. You'll be taken to Google's consent screen. Sign in with the account that manages your listing and grant the requested Business Profile permissions.
Pick your location. Google sends you back to Aaptly and shows every location your account manages. Click the correct one. If you only have one, it's selected for you.
Confirm it's connected. The location now shows a Connected badge with your Google account, a write-a-review link, and the last-synced time.
What syncs and what unlocks
Once connected, Aaptly:
- Syncs your listing — name, address, phone, hours, services, and photos. Auto-sync runs about every 24 hours; you can also click Sync now to push changes immediately and see a field-by-field diff.
- Pulls in your reviews so you can reply from one place, with AI-drafted replies — see Reviews & reputation.
- Unlocks Google posts so Aaptly can publish posts you approve — see Local SEO & rankings.
- Powers live rankings in your audit and the keyword rank tracker.
Connecting your profile also fills in the audit cards that show as "unknown" until Aaptly has live data — like rankings and review velocity.
Search Console is separate
Connecting GBP does not connect Google Search Console — that's a separate, read-only connection that adds search-demand data (clicks, impressions, queries). See Connect Search Console.
Troubleshooting
Each item below is the symptom (the heading), the cause, and the fix.