SMS compliance (10DLC)
Register your business with the carriers so your texts actually get delivered — the Profile, Brand, Campaign, and Numbers steps.
US carriers require every business that sends texts to register first (a standard called 10DLC). It's not optional — unregistered business texting gets heavily filtered or blocked, and can incur per-message penalties. Aaptly walks you through it in a four-step wizard, then everything sends under your approved registration.
This only affects outbound SMS — review requests, missed-call text-back, and owner alerts. Voice answering works immediately without any of this.
The four steps
Open Settings → SMS compliance and work top to bottom. Each step must be approved before the next unlocks. The page polls for status automatically, so you can leave and come back.
Business profile. Enter your legal business details — legal name, business type, EIN, industry, website, address, and an authorized representative (name, title, email, phone). Save the draft, then Submit for review. This typically takes 2–5 business days.
Brand registration. Once your profile is approved, submit your brand to the carrier registry (TCR). This is usually fast — a few hours to a couple of days. When approved, you'll see your brand ID and score.
Campaign registration. Submit a messaging campaign with sample messages tailored to your business. You can preview what gets submitted. Campaign review at TCR typically takes 3–14 days.
Connect your numbers. After the campaign is approved, attach your business phone number(s) to it. Once attached, your number is live for texting under the approved campaign.
The header shows your overall status — from Not started through each review stage to Live — ready to text.
Why each detail matters
Use your real, accurate legal information. The registry cross-checks your EIN and business details; mismatches are the most common reason registration is rejected. Your website must be live and reachable.