The SEO agency alternative · $99/mo · No retainer

Skip the SEO agency. Keep the results.

Everything a local SEO agency does, for $99 a month. Run by AI, not a retainer.

Aaptly does the work agencies charge $2,000 a month for: posting to your Google profile, replying to reviews, fixing your listings, and tracking your rankings. Do it yourself with Aaptly for $99 a month — no agency, no retainer, cancel anytime. Check your SEO Score free in 60 seconds, no card.

Compare to an agency7-day free trial · No charge until day 8 · Cancel anytime
$99/mo vs
$2k+ agency
0contracts.
cancel anytime
60sto your free
SEO audit

The audit agencies charge $500 for

The $500 agency audit,
free in 60 seconds.

An agency's “free audit” takes two weeks and ends in a sales call. Run yours above in 60 seconds and this is what comes back — your score, how you stack up, who's outranking you, and every gap, with no one on the other end of the line.

Your business
Sample
61/100
CGrowth Score
You
61
Businesses like yours
60
Top 10% in your area
85
Beating you in the map pack
Glow Aesthetics
79
est. score
Local rankings1 / 5 in local pack
Reviews4.7 ★ · 182
Site healthPerf 64
Citations3 / 8 directories
Google AI OverviewNot cited
Competitors1 ahead of you

What's inside the audit

The report agencies charge $500 to build.

Where you rank pin-by-pin, who's outranking you, what Google's AI recommends instead of you, your reputation, and every technical gap — laid out plainly. The same report an agency turns into a billable deck, with no upsell call attached.

Your growth dashboard
Everything in one place
Sample
58/100
+6 this month
Map visibility
1/5 pack
Reviews
4.7 ★
Citations
3 / 8
Site perf
64
Nearby ranking scan
“local seo near me” · avg rank #9
Sample
12
9
14
18
20
8
5
6
11
15
4
2
3
9
7
3
5
8
13
11
10
12
16
19
Top 34–1011+
You vs your top rival
Outranking you locally · Glow Aesthetics
Sample
You
Glow
Map-pack rank
#5
#2
Reviews
4.7 · 182
4.8 · 410
Growth Score
61
79
Last GBP post
94d ago
2d ago
Citations
3 / 8
8 / 8
AI search visibility
Google AI Overview
Sample
12
Searches tested
7
Triggered AI
You cited
Google’s AI cites these instead of you
yelp.coma competitorreddit.comclutch.co
Your business: not mentioned
Reputation
Across Google & directories
Sample
4.7182 reviews
5
4
3
2
1
23
unanswered
41%
reply rate
Website & profile health
73% complete
Sample
Title & meta tagsGeneric
LocalBusiness schemaMissing
Service pages2 of 7
NAP consistency1 mismatch
Page speedPerf 64
IndexableYes
SitemapFound
Booking CTANone

What you're actually paying for

Six things an agency charges $2,000 a month to do. Done by AI.

No kickoff call, no monthly PDF, no hour-long strategy meeting. The AI just does the work, and it only works on your business.

Posts to your Google profile

This is the “content” line on your agency invoice. The AI writes posts in your voice about your services and offers, then publishes them for you or waits for your okay. Four a week, every week.

Replies to every review

Every review gets a reply, not just the five-star ones. The AI writes a warm thank-you for the good ones and a calm, helpful response for the rough ones, all in your voice. You read it, you tap send.

Tracks your rank weekly

No more monthly PDF. You get a live dashboard that shows where you rank for each keyword, who's sitting above you, and what changed this week.

Syncs Apple, Bing, Yelp, Foursquare

Most agencies charge $300 to $500 a month extra for this. Here it's included. Your name, address, and phone stay identical everywhere Google looks, so nothing quietly drags your rank down.

Refreshes your audit monthly

Your Growth Score updates every week. We flag new competitors and track who Google's AI is quoting instead of you. It's the same picture an agency puts in a $500 slide deck, except you can open it any time.

Catches every missed call

Your SEO agency never did this. When a call goes unanswered, the AI texts the caller right back with a link to book. (On the Pro plan.)

Owners who left their agency

They cancelled the retainer. The rankings stayed.

Different businesses, same story: the agency's work was the AI's work all along — minus the invoice.

$2,400 → $99
Monthly SEO spend
We paid an agency $2,400 a month for a PDF and a quarterly call. Switched to Aaptly, kept the rankings, and put the difference back into the business. I should've done it a year ago.
Caleb
Caleb · Salon owner
Rank held
Top 3 after leaving the agency
I was scared the rankings would drop the second we cancelled. They didn't move. Turns out most of what the agency billed for was stuff Aaptly just does, automatically, every week.
Diego
Diego · Barbershop owner
Fired our agency
Month 2 on Aaptly
The agency worked on their schedule, not ours. Aaptly does the posts, the review replies, the citations — on our listing only, not split across fourteen other clients. Same work, none of the retainer.
Nadia
Nadia · Med spa owner
No more PDFs
Live dashboard instead
Instead of waiting on a monthly report, I open the dashboard and see my rank, my competitors, and what changed this week. First time the SEO actually felt like mine.
Ivy
Ivy · Tattoo studio owner

Side by side

The same work,
without the invoice.

A typical local SEO agency runs $1,500 to $3,500 a month, plus a setup fee, plus add-ons for citations and reporting. Aaptly includes all of it for $99.

 
Typical SEO agency
Aaptly
Monthly cost
$1,500 – $3,500
$99 (Essentials)
Contract
6 – 12 months
Month-to-month
Setup fee
$500 – $2,000
$0
Google profile posts
Manual, 1–2/wk
AI-drafted, unlimited
Citation sync (Apple / Bing / Yelp)
Add-on, $300–$500/mo
Included
Rank tracking
Monthly PDF
Live dashboard, weekly
Review replies
Top clients only
Every review, AI-drafted
Onboarding
2 – 6 weeks
Same day, audit-driven
Who does the work
Junior AM, 15 clients
AI, only your business

The math on the retainer

Where your retainer
actually goes.

$24k
a year is the typical agency retainer.

That's $2,000 a month for a year, and that's before the setup fee and the citation add-ons. Aaptly does the same work for $1,188 a year.

15:1
clients per agency account manager.

Your account manager has fourteen other clients to keep happy. The AI only has yours, and it shows up for it every day.

60s
to see what they'd charge to show you.

An agency's “free audit” takes two weeks and ends in a sales call. This one takes 60 seconds, costs nothing, and nobody phones you afterward.

How it works

Three steps. Six minutes. No account manager.

  1. 01

    Run the free SEO audit (60 seconds)

    Type your business name and pick yourself from the list. We pull your real Google profile, rankings, reviews, and competitors right then and there. It's the audit an agency charges $500 for, and there's no card or signup.

  2. 02

    Connect your accounts (5 minutes)

    Connect Google Business Profile and Search Console in one click. An agency stretches this into a few weeks; here it takes a few minutes. Aaptly sets up your keywords and drafts your first week of work.

  3. 03

    Let the AI run it

    From there it runs on its own. It posts, replies to reviews, syncs your listings, and tracks your rank. No account manager, no monthly call. You just watch your Growth Score climb.

The plan that replaces your agency

$99/mo. That’s the whole thing.

One price. Everything the AI needs to run your local SEO. Cancel any time.

Most popular
Essentials
Everything the AI needs, none of the retainer.
$99/mo
  • AI posts to your Google Business Profile
  • AI-drafted replies to every review
  • Apple, Bing, Yelp, Foursquare citation sync
  • Weekly rank tracking + competitor watch
  • AI Overview + Search Console insights
  • Monthly audit refresh + Growth Score
  • Email and live chat support, no account manager

7-day free trial · No charge until day 8 · Cancel anytime

What owners ask

Before they fire their agency.

How can $99/mo replace a $2,000/mo agency?

An agency's real cost is people. You're mostly paying a junior account manager who's split across fifteen clients. The actual work — posting, citation sync, review replies, rank tracking — comes out of the same data we use (Google, Search Console, and a couple of others). The AI does that work for one business at a time, so the price drops about 95%.

What if my agency already does all this?

Run the free audit and hold it up next to their last report. If you're paying $2,500 a month for a worse or older picture, that's your answer. And if your agency is genuinely great, keep them. We built this for everyone else who's paying retainer prices for junior-level work.

Is the free SEO audit really free?

Yes, actually free. No card, no signup wall, no “book a call to see your results.” Type your business name, pick yourself from Google, and you get your Growth Score and a full report in about 60 seconds. It's the same audit an agency would charge $500 to put in a PDF.

I'm not technical. Will I get stuck without an agency?

You'll be fine. Setup is a one-click Google connect and the AI takes it from there. Every plan comes with email and live chat support if you get stuck, plus priority help on Growth. We built this for owners who'd rather run their business than stare at a Search Console dashboard.

Do I have to sign a contract?

No contract. You pay month to month and cancel whenever you want, which is the opposite of the usual 6-to-12-month agency lock-in. Start a 7-day free trial. We collect your card at the end of setup, but you won't be charged until day 8 — cancel anytime before then and you pay nothing.

What about results? Agencies promise rankings.

We do too, but here's the honest version. Cleaning up your profile and citations usually helps within days. Posting regularly and growing your reviews builds over a few weeks. The difference is you watch it happen on a live dashboard instead of waiting for a monthly PDF, and the audit shows where you started so you can check the progress for yourself.

Does it work for multiple locations?

Yes. Multiple locations are on the Growth plan ($349/mo). Each one gets its own feed and rank tracking, and the reporting lives in one place. It's still a fraction of what an agency charges to do the same thing.

60 seconds. No card. No agency.

Your SEO audit takes 60 seconds.
Your agency contract takes 12 months.

See your Growth Score, your competitors, and exactly what an agency would charge to fix it. Then decide.

7-day free trial · No charge until day 8 · Cancel anytime