Terms of service.
These terms govern Aaptly subscriptions and services. Aaptly is operated by HigherGroundsTech LLC.
Effective date:August 25, 2026. These Terms of Service are a binding agreement between you and HigherGroundsTech LLC, doing business as Aaptly (“Aaptly,” “we,” “us,” or “our”). By creating an account, starting a paid subscription, or using Aaptly, you agree to these terms.
Eligibility and your account
You must be legally able to enter this agreement and authorized to act for the business you register. You are responsible for accurate account information, safeguarding credentials, and activity by users you invite. Tell us promptly at support@aaptly.com if you suspect unauthorized use.
The service
Aaptly provides software and managed workflows for local visibility, reputation, customer response, lead recovery, booking, payments, and retention. Features vary by plan and may depend on third-party services that you choose to connect. We may improve, replace, or discontinue features, but we will provide reasonable notice when a material change reduces an active paid plan.
Subscriptions, billing, and automatic renewal
Prices are displayed in U.S. dollars unless stated otherwise. Paid subscriptions are charged when they start and automatically renew at the monthly or annual interval you select until canceled. By starting a paid plan, you authorize Aaptly and its payment processor to charge the payment method on file for recurring subscription fees and applicable taxes. We will disclose the price and billing interval before you confirm.
Your Aaptly subscription is separate from payment-processing charges, advertising spend, telecommunications usage, and other third-party fees. Those charges are governed by the applicable provider and any separate order you approve.
Cancellation
You may cancel a self-serve subscription at any time from Plans & billing in your dashboard or by emailing billing@aaptly.com. Unless we state otherwise at checkout, cancellation takes effect at the end of the current paid billing period, and you will retain paid access until then. Cancel before the next renewal date to avoid the next charge. Cancellation does not delete data immediately; available exports and retention are described in our Privacy Policy.
Refund policy
Subscription charges are non-refundable once a billing period begins, except where required by law or where a separate written order expressly provides otherwise. We do not provide prorated refunds for unused time after a customer-initiated cancellation. If you believe a charge was made in error, contact billing@aaptly.com within 30 days so we can investigate. If we terminate a paid subscription for reasons other than your breach, we will refund the prepaid fees covering the unused portion of the terminated period.
Your data and content
You retain ownership of the business data and content you submit. You give us the limited permission needed to host, process, transmit, and display that material to provide and secure Aaptly. You represent that you have the rights and permissions required for the data and connected accounts you provide. Our handling of personal information is described in our Privacy Policy.
Acceptable use
You may not use Aaptly to violate law, send messages without required consent, deceive or defraud people, manipulate reviews, infringe rights, distribute malware, probe or bypass security, interfere with the service, or access another customer’s data without authorization. We may suspend access when reasonably necessary to prevent harm, comply with law, or address a material violation.
Third-party services
Aaptly can connect to services such as Google, Stripe, Telnyx, and other providers. Their terms and availability apply to your use of those services. You control whether to connect them, and Aaptly does not guarantee a third party’s approval, rankings, delivery, processing, account status, or continued availability.
Availability and changes
We work to keep Aaptly reliable and secure, but the service may be unavailable during maintenance, provider incidents, or circumstances outside our reasonable control. Current operational information is available at status.aaptly.com.
SMS Program Terms
Program name: Aaptly Appointment Messaging.
What you’ll receive: When you provide your mobile number on the booking form of a business that uses Aaptly, when you opt in in person, or when you reply START or YES to a message from us, you agree to receive SMS text messages from that business, sent through Aaptly. Message types include:
- Appointment confirmations
- Appointment reminders (48 hours, 24 hours, and/or 2 hours before your visit)
- Reschedule and cancellation notices
- Two-way conversational replies from an AI receptionist or human staff member (e.g. to answer questions about your upcoming visit)
Message frequency:Varies. You should expect approximately 1–5 messages per appointment (confirmation + reminders + any back-and-forth). Total frequency depends on how often you book with that business.
Message and data rates may apply. Your wireless carrier may charge for SMS and/or data usage per your plan. Aaptly does not charge a separate fee for receiving these messages.
HELP — Reply HELP to any message for program information and support contact details.
STOP — Reply STOP(or any of: CANCEL, END, QUIT, UNSUBSCRIBE, OPTOUT, REVOKE, STOPALL) to any message to immediately unsubscribe from all further messages from that business. You’ll receive one final confirmation that you’ve been unsubscribed. To resubscribe later, reply START or re-submit the booking form with your mobile number.
Carrier notice: Carriers are not liable for delayed or undelivered messages.
Support: For help with SMS, email sms-support@aaptly.com or reply HELP to any message.
Privacy: See our Privacy Policy → SMS & mobile information. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
Eligibility: You must be at least 13 years old and the authorized user of the mobile number provided. By submitting the booking form or replying START/YES, you represent that you meet these criteria and consent to receive the messages described above.
Disclaimers and limitation of liability
To the maximum extent permitted by law, Aaptly is provided “as is” and “as available.” We do not guarantee rankings, leads, bookings, revenue, or uninterrupted service. To the maximum extent permitted by law, HigherGroundsTech LLC will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, lost profits, lost revenue, or lost data. Our total liability arising from Aaptly will not exceed the fees you paid to Aaptly during the 12 months before the event giving rise to the claim. These limits do not apply where applicable law prohibits them.
Termination
You may stop using Aaptly at any time. We may terminate or suspend an account for material breach, unlawful use, nonpayment, security risk, or when required by law. When practical, we will provide notice and a reasonable opportunity to cure. Terms that by their nature should survive termination—including payment obligations, ownership, disclaimers, and liability limits—remain in effect.
Governing law
These terms are governed by the laws of the State of California, without regard to conflict-of-law principles. Courts located in Los Angeles County, California have exclusive jurisdiction, except where applicable law requires another forum.
Changes to these terms
We may update these terms as Aaptly changes. We will post the revised terms with a new effective date and provide reasonable notice of material changes. Continuing to use Aaptly after the effective date constitutes acceptance of the updated terms.
Contact
legal@aaptly.com for anything contractual, billing@aaptly.com for billing questions, and sms-support@aaptly.com for SMS messaging help. Aaptly is operated by HigherGroundsTech LLC.
Last updated August 25, 2026.