Customer retention
Give past customers a reason to come back.
Find customers you haven’t heard from in a while and prepare a relevant follow-up. Use their history to make the message useful.
A closer look
What you get
Customers who’ve gone quiet
Find people who haven’t been in touch or returned recently.
Review requests
Ask past customers to share feedback about their experience.
Customer groups
Choose people by service interest, contact history, and available customer details.
Relevant messages
Use previous conversations and service history to prepare the follow-up.
Ideas from feedback
Use recurring customer questions to improve future messages and content.
Response tracking
See recorded replies, reviews, and return visits after follow-up.
The work in practice
Make the invitation relevant to the person receiving it.
Start with the customer’s previous service or conversation, then decide whether there is a useful reason to get in touch. A considered invitation gives someone context and a simple way to respond.
A customer group to review
People selected from the available service, contact, and visit history.
A relevant invitation
A draft that reflects previous contact and the reason for reaching out now.
Response history
Recorded replies, review activity, and return visits where those outcomes are available.
From setup to day-to-day
Getting started
Choose who to contact
Review the customers who may be due for another visit or conversation.
Prepare the message
Draft a relevant invitation and check the recipients and contact preferences.
Follow up on replies
Continue the conversation and record the outcome.
Working together
Your part in the process.
What we need from you
- Usable customer and service history.
- A genuine reason or offer for contacting people again.
- Contact preferences, frequency limits, and a person to handle replies.
What you’ll be able to review
- Who is included and excluded.
- The wording and timing of the invitation.
- Replies and any recorded return activity.
Before we startCustomer selection and reporting depend on available records. Previous contact is not a guarantee of a return visit or permission for every type of message.
Is this an email campaign?
It can include email or other supported follow-up channels. The message and customer group depend on your setup.
Can I review the message first?
Yes. Review the draft and customer group before sending.
How do I avoid contacting people too often?
Use the available frequency controls, contact history, and opt-out rules when choosing recipients.
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See if Aaptly is right for you.
Tell us about your business. We’ll show you how it works and talk through the costs.