Local SEO for small businesses · From $99/mo · No agency

Local SEO for small businesses.
Done while you work.

Get found by nearby customers searching on Google.

Aaptly is a local business SEO service that grades your Google profile, reviews, rankings, citations, and AI search visibility — then fixes the work automatically. Free audit. Thirty seconds. No card.

Free local SEO scan · 30 seconds · No signup
What gets graded7-day free trial · No charge until day 8 · Cancel anytime
30sto your free
Growth Score
9signals
we grade
$99/mo when
you’re ready

Inside your free audit

Nine signals.
One score. Thirty seconds.

Aaptly grades the same things Google uses to decide who shows up first locally. Then the AI fixes what's broken.

Google profile health

Hours, photos, services, posts, completeness. We compare against businesses on page one in your category.

Reviews + replies

Rating, volume, freshness, response rate. Reviews you reply to outrank reviews you don't.

Map-pack rank

Where you show up for your top 3 local keywords. Top 3 spots get 3× the clicks.

Citation consistency

Apple, Bing, Yelp, Foursquare. We flag every directory where your name, hours, or phone doesn't match.

Site health

Speed, mobile, schema, Core Web Vitals. Google de-ranks slow sites — we tell you exactly what's slow.

AI search visibility

When Google's AI Overview cites you. When it cites your competitors. Where you're invisible.

Competitor positions

Who's outranking you in your area, what they're doing better, and what you can copy this week.

Phone signal

Missed-call rate, call freshness, recovery rate. The phone calls Google doesn't see — but you should.

Growth Score

A single 0–100 number across everything above. The headline. Then a letter grade and ranked next actions.

Run my free SEO audit7-day free trial · No charge until day 8 · Cancel anytime

While you work

Six things the AI does for you. Every week. Without asking.

No setup calls. No monthly PDF. No 60-minute strategy sessions. Just the work — getting done — while you're with customers.

Posts to your Google profile

The AI drafts posts in your voice — about your services, your weekend offers, the new staff you just hired. Auto-publish or one-tap approve. Four a week, every week.

Replies to every review

Five-star reviews get a warm thanks. One-star reviews get a calm, concrete fix. All drafted in your tone. You approve, the AI sends.

Tracks your rank weekly

Your top keywords in the Google map-pack. Where you are, where your competitors are, what's moving.

Syncs Apple, Bing, Yelp, Foursquare

Your hours, address, phone, services — kept identical across the directories that actually feed Google. No manual updates ever.

Refreshes your audit monthly

Growth Score updates weekly. New competitors flagged. AI Overview citations tracked. You see what changed, the AI fixes it.

Catches every missed call

When your phone rings and nobody answers, the AI texts the caller back instantly with a booking link. Available on Pro.

From owners using Aaptly

Here’s what changed for them.

Different owners. Different problems. Same AI doing the work — and the numbers to show for it.

Page 2 → Top 3
Map-pack rank · 60 days
We moved from page two to the top three for our biggest keyword. We didn’t change a single thing about our profile — Aaptly’s AI handled all of it.
Avery · Med spa owner
4.6 → 4.8
Rating · 3× review velocity · 6 weeks
Used to reply to maybe one in four reviews. The AI now drafts every reply in my voice. Rating climbed and review velocity tripled — without me thinking about it.
Maya · Salon owner
+62%
Profile views · last quarter
I haven’t logged into Google Business in three months. The AI posts twice a week. Calls now mention specific services from those posts — that’s the whole funnel doing the work.
Marcus · Barbershop owner
0 → cited
Google AI Overview · same day
Aaptly told me a competitor was getting cited in Google’s AI Overviews and we weren’t. Showed me what their page was doing differently. Fixed it the same day — we started showing up the next week.
Solène · Med spa founder

Search + competitor intelligence

We watch what your customers search.
And what your competitors do about it.

Aaptly’s AI is only as smart as the data it reads. Here’s what it reads — keyword by keyword, competitor by competitor, every week.

1,200+keywords tracked per market
Search demand

See what your customers actually type into Google.

Aaptly pulls every relevant keyword in your zip code — search volume, intent, seasonality, mobile vs desktop share, AI Overview firing rate. We surface the exact queries that bring you customers, and the ones bringing your competitors customers you’re missing.

20×competitors monitored per keyword
Competitor watch

Track every business outranking you. Watch what works.

We pull the top 20 competitors for every keyword in your market. Their rank movement, post cadence, review velocity, schema markup, and AI Overview citations. When they move up, we tell you why — and what to copy this week.

4intent classes per query
Intent layer

Know which searches lead to bookings.

Not every search is equal. “Best med spa Austin” is shopping intent. “Med spa near me open now” is purchase intent. “What is microneedling” is research. Aaptly classifies every query so the AI optimizes for searches that actually convert — not just ones that get clicks.

WeeklyAI Overview citation scans
AI search

Track where Google’s AI sends people.

Google’s AI Overview now cites specific businesses on local queries — and the citations are stealing clicks from the map pack. We track every Overview firing for your keywords and tell you which competitors got cited, what their pages said, and the gap to close.

The math you don't want to see

Every week you’re not on page one,
you’re not getting the call.

92%
of customers check Google first.

Before they walk in, before they call, before they trust you. What do they see when they search for your business this week?

more calls go to the top 3.

Businesses in the Google map-pack get triple the calls of businesses below the fold. Every spot below page one is calls you didn't get.

56%
of reviews go unanswered.

Yours, your competitor's, or both. Reviews you reply to outrank reviews you ignore. Google reads it as care; your customers do too.

How it works

Three steps. Six minutes. Then the AI takes it.

  1. 01

    Run the SEO audit (30 seconds)

    Type your business name and city. We pull your live Google profile, rankings, reviews, AI search visibility, and competitors. Free, no card, no signup.

  2. 02

    Connect your accounts (5 minutes)

    One-click connect Google Business Profile and Search Console. Aaptly seeds your keywords, sets up your post calendar, and drafts your first week of replies.

  3. 03

    Watch the AI work

    Aaptly publishes, replies, syncs, and tracks — automatically. You see the Growth Score move week over week. You don't have to do the work; you just have to let it run.

One plan. Everything you need.

$99/mo. That’s the whole thing.

One price. Everything the AI needs to run your local SEO. Cancel any time.

Most popular
Essentials
For owners who want to be found, not busy.
$99/mo
  • AI posts to your Google Business Profile
  • AI-drafted replies to every review
  • Apple, Bing, Yelp, Foursquare sync
  • Weekly rank tracking + competitor watch
  • AI Overview + Search Console insights
  • Monthly audit refresh + Growth Score
  • Email + live chat support

7-day free trial · No charge until day 8 · Cancel anytime

Common questions

What owners ask before they start.

What is local SEO, in plain English?

It's everything that decides whether a customer searching nearby finds you instead of the business next door. Your Google Business Profile (hours, photos, services, posts), your reviews (count and rating and how you respond), your citations (Apple, Bing, Yelp showing the same info as Google), your website signals, and how often you publish fresh content. Get those right and you show up in the map pack — the three businesses Google shows above the rest. Get them wrong and you're invisible.

How long until I see results?

First Growth Score in 30 seconds — that's free, no signup. Once you connect your Google profile, Aaptly's AI starts publishing within 24 hours. Most owners see rank movement in 2–6 weeks for less competitive keywords, 2–4 months for the hardest ones. Reviews and citation sync show up faster — usually within the first 2 weeks.

Is the SEO audit really free?

Yes. No card, no signup, no "enter your email to see results." Type your business name, pick yourself from Google, get your Growth Score and a full report in 30 seconds. Email it to yourself if you want a copy.

Do I need to be technical?

No. If you can connect your Google account once, you're set. The AI does everything that requires SEO knowledge — drafting posts, writing review replies, picking keywords, formatting citations. You approve or auto-publish. We built Aaptly for owners who'd rather be doing the haircut / treatment / appointment than reading a search console dashboard.

Does this work for my type of business?

Yes — for any local business that serves customers at a physical location. We're built around the loop every local business shares: get found on Google, respond fast, book the customer, earn the review, repeat. Med spas, salons, barbershops, tattoo studios are our deepest verticals; dental, fitness, restaurants, and home services all work too.

Can I see the dashboard before signing up?

Yes — book a 15-minute demo and we'll walk through it with your business pre-loaded. Or just run the audit first; that's the same data you'd see on day one of the trial, just without the AI publishing on your behalf yet.

What if I cancel?

Start a 7-day free trial. We collect your card at the end of setup, but you won't be charged until day 8 — cancel anytime before then and you pay nothing.

30 seconds. No card. No commitment.

You can read another SEO article.
Or you can see your score.

Your business. Your competitors. Your reviews. Your Google rank. All graded in 30 seconds — free, no card.

7-day free trial · No charge until day 8 · Cancel anytime