Content & Social Calendar · Publishing Engine

Google posts and social content, handled.

Aaptly plans Google posts, local-page briefs and drafts, review-led updates, service highlights, and social drafts so the business stays fresh where customers compare options.

Audit · Google · Rankings · Reviews · ListingsContent, social, and lead capture in one engine
AI work queueThe weekly SEO work keeps moving
Running
01
DraftNew service page FAQHigh intent
02
PublishGoogle post for weekend searchesReady
03
FixMissing schema on service pageRunning
04
ApproveSocial proof carouselOwner review
Content and social layer

This is where Aaptly turns local demand signals into pages, posts, social drafts, FAQs, schema, and proof.

Before AaptlyGeneric content, stale social posts, thin service pages, and disconnected publishing calendars.
With AaptlyLocal pages, Google posts, social drafts, FAQs, reviews, and service content stay grounded in search and reputation data.
Where this fits

AI-run local SEO. Every signal connected.

Every product sits inside the same local SEO engine: Aaptly reads the market, improves Google visibility, builds reputation, publishes proof, captures qualified leads, and proves what worked.

01

AI reads the market

SEO score, rank gaps, competitors, Search Console, and AI search visibility.

02

AI keeps Google current

Google Business Profile, listings, citations, services, photos, and local-pack signals.

03

AI builds reputation

Review requests, replies, private feedback, proof, and reputation velocity.

04

AI publishes proof

Local pages, GBP posts, social drafts, FAQs, reviews, and service content.

This product lives here
05

AI captures qualified leads

Forms, DMs, landing pages, missed-call recovery, lead inbox, and follow-up.

06

AI proves what worked

Attribution, lead quality, source trends, customer intelligence, and ROI reporting.

GBP
Google posts and profile updates
Social
drafts and publishing workflow
Content
service, FAQ, and local page ideas
What Aaptly handles for you

The content and social work behind local demand.

Post ideas from real signals

Aaptly uses searches, seasonality, reviews, competitor gaps, and service trends to decide what to publish next.

Weekly publishing rhythm

Aaptly keeps Google posts, local-page briefs, and social drafts on a simple cadence; external-site publishing stays in that site's workflow.

Social content workspace

Aaptly drafts social captions and local proof from the same source of truth as reviews, services, and profile updates.

Local content queue

Collect page ideas, FAQ updates, review snippets, and service highlights without losing the reasoning behind them.

Proof-led posts

Turn fresh reviews, photos, offers, and customer questions into content that supports trust and relevance.

Approval workflow

Owners can approve, schedule, or revise drafts before they go live.

How it works

Draft and publish the surfaces that answer local intent.

01

Sense what changed

Aaptly watches search terms, review themes, profile gaps, and competitor movement.

02

Draft the queue

The engine proposes posts, page updates, social drafts, and proof snippets grounded in those signals.

03

Publish with cadence

Approve and schedule the work so local surfaces stay fresh without another scattered spreadsheet.

FAQ

Common questions.

Is this only for Google posts?

No. Google Business Profile posts are a core surface, but the calendar also organizes local pages, review-led proof, FAQs, and social content drafts.

Does Aaptly run social media?

Aaptly drafts and organizes the local content and social workflow around the signals that matter for local growth: services, reviews, Google updates, customer questions, and seasonal demand.

Can I approve content before it posts?

Yes. Drafts are meant to be reviewed. Owners keep control over what is published.

Works even better with

The rest of Aaptly is already running with it.

Each product shares the same local market, review, listing, content, lead, and attribution data. Add one piece; the rest of the AI growth engine gets smarter.

See what Aaptly would run first.

20-minute local growth audit. We’ll show where Content & Social Calendarfits in your AI-run local SEO engine, then map the first moves across Google visibility, reviews, content, leads, and attribution.