Washington, DC · Law firms · Google data from September 29, 2026

How law firms rank on Google in Washington

We searched Google for “lawyer” and “personal injury lawyer” from 49 spots across Washington, the way a client does on a phone. Here is who shows up first in each part of the city, and what they have that other law firms don’t.

lawyerDowntown
  1. 1
    4.9(347)
    Criminal defence lawyer · Downtown
  2. 2
    5.0(658)
    Criminal defence lawyer · Downtown
  3. 3
    5.0(82)
Google's top 3 for “lawyer” on a phone near Downtown, September 29, 2026.
searches for a lawyer in Washington in a typical month
7,350
spots where Law Office K Lawson Wellington is #1 for “lawyer”
4 of 49
reviews on the typical law firm listing
under 10
spots where a paid listing sat above the free ones
16 of 49
49 spots across Washington

Who is #1 where the client is searching

Google ranks law firms differently on every street. Switch searches, or follow one law firm to see where it shows up.

Loading the map…
Law Offices of David R. Waranch, LLC (DR), #1 at 4Law Office K Lawson Wellington (KL), #1 at 4The Law Office of Jasmine Alvarez, PLLC (JA), #1 at 4Other law firms, #1 at 37

Each pin is one spot, about 3.7 km from the next, showing what Google listed for someone searching on a phone there. Tap a pin to see that spot’s top 3.

The leaders

The law firms Google shows most in Washington

Ranked by how many of the 49 spots put them in the top 3 for “lawyer”. New reviews come from each one's latest 100 reviews.

  1. 1
    Law Office K Lawson Wellington
    Downtown · #1 at 4 spots
    Top 3 at9 of 49 spots
    Reviews347 · 4.9 ★
    New, 90 days3 · 0% replied
    Photos100
    From downtown1 km
  2. 2
    Law Offices of Patrick N. Anderson & Associates
    Alexandria Historical District · #1 at 4 spots
    Top 3 at8 of 49 spots
    Reviews261 · 4.9 ★
    New, 90 days6 · 0% replied
    Photos25
    From downtown9.8 km
  3. 3
    The Law Offices of Gerstenfield & Demirji, PC.
    Downtown Silver Spring · #1 at 3 spots
    Top 3 at7 of 49 spots
    Reviews355 · 4.9 ★
    New, 90 days4 · 0% replied
    Photos8
    From downtown11.4 km
  4. 4
    Ervin Kibria Law
    Downtown
    Top 3 at7 of 49 spots
    Reviews658 · 5.0 ★
    New, 90 days5 · 100% replied
    Photos79
    From downtown0.8 km
  5. 5
    Malloy Law Offices LLC
    Clinton · #1 at 4 spots
    Top 3 at6 of 49 spots
    Reviews213 · 4.9 ★
    New, 90 days8 · 100% replied
    Photos26
    From downtown18.3 km
  6. 6
    The Law Office of Jasmine Alvarez, PLLC
    Landmark · #1 at 4 spots
    Top 3 at6 of 49 spots
    Reviews119 · 5.0 ★
    New, 90 days6 · 0% replied
    Photos6
    From downtown12.1 km
  7. 7
    Morgan & Morgan
    Ballston · #1 at 3 spots
    Top 3 at6 of 49 spots
    Reviews2,100 · 4.9 ★
    New, 90 days5 · 100% replied
    Photos302
    From downtown7.1 km
  8. 8
    Law Offices of David R. Waranch, LLC
    Greenbelt · #1 at 4 spots
    Top 3 at5 of 49 spots
    Reviews451 · 5.0 ★
    New, 90 days60 · 93% replied
    Photos3
    From downtown16.1 km
Patterns

What the Washington leaders have in common

Measured on the 8 law firms that make the top 3 most often.

Reviews
under 10

Half of the 2,758 law firm listings within 12 km of downtown have fewer than 10 reviews, and only 38 have 200 or more.

New reviews, 90 days
60

The leaders keep collecting reviews. In the last 90 days Law Offices of David R. Waranch, LLC added 60, Malloy Law Offices LLC added 8 and Law Offices of Patrick N. Anderson & Associates added 6.

Replies
4 of 8

4 of the 8 leaders with recent reviews replied to at least three out of four of them.

Photos
1

The typical law firm listing in Washington has 1 photo.

Main category
Mixed

The leaders use different main Google categories, such as "Criminal justice attorney", "Criminal defence lawyer" and "Personal injury attorney".

Distance
1 km

Google favors the law firm closest to the person searching, so #1 changes across Washington. Law Office K Lawson Wellington is #1 at 4 spots, from an office 1 km from downtown. Law Offices of Patrick N. Anderson & Associates is #1 at 4 spots, from an office 9.8 km from downtown. Malloy Law Offices LLC is #1 at 4 spots, from an office 18.3 km from downtown.

Where Washington’s 2,758 law firm listings stand on reviews

Google profiles with a law firm category within 12 km of downtown.

None0 · 0%
1 to 9893 · 67%
10 to 49310 · 23%
50 to 19996 · 7%
200 or more38 · 3%

2,758 Google listings in total. Share of listings in each review range.

Demand

What clients in Washington search, and what an ad click costs

Google's figures for Washington. A typical month is the middle of the last six months. The click price is what advertisers pay to show at the top of the page.

Search · typical monthTop-of-page click
estate planning attorney1,600
$4.66–$8.77
lawyer800
$7.40–$25.22
divorce lawyer655
$7.83–$43.70
personal injury lawyer590
$37.46–$315.98
criminal defense lawyer590
$7.94–$187.50
family lawyer535
$6.94–$35.13
law firm480
$5.73–$30.29
immigration lawyer480
$4.61–$19.66
dui lawyer435
$17.36–$141.00
employment lawyer390
$4.85–$25.00
personal injury lawyer washington320
$35.29–$228.27
law firm washington320
$3.48–$17.14
All these searches, by month
7,350

searches in a typical month. Highest in May 2026 at 14,210; lowest in December 2025 at 4,480.

Sep: 7,710 searchesSepOct: 6,480 searchesOctNov: 4,840 searchesNovDec: 4,480 searchesDecJan: 5,070 searchesJanFeb: 5,020 searchesFebMar: 6,890 searchesMarApr: 6,450 searchesAprMay: 14,210 searchesMayJun: 8,370 searchesJunJul: 7,130 searchesJulAug: 7,630 searchesAug14,210
Google's page

What else clients see on Google

Paid listings
16 of 49

A paid listing sat at the top of Google’s list at 16 of 49 spots for “lawyer”. My Ad Center paid for the first place at 56.

Websites below the map
  1. 1attorneys.superlawyers.combest #1
  2. 2justia.combest #3
  3. 3theinvestmentattorneys.combest #1
  4. 4avvo.combest #1
  5. 5lawyers.law.cornell.edubest #2
  6. 6marksandharrison.combest #2

Across “lawyer washington”, “personal injury lawyer washington” and “lawyer near me”.

Questions Google shows clients
  • How much does a lawyer cost in Washington?
  • Is it better to use a lawyer or an attorney?
  • How can I get free legal advice in Washington state?
  • How do I get a lawyer when I can't afford one?
  • What not to say to a personal injury attorney?
  • Is it worth suing for personal injury?

Google also showed an AI Overview on some of these searches.

Done for you

What Aaptly does for a law firm in Washington

Our SEO expert, a former Google engineer, does this work for you. You keep answering clients; we handle everything on Google and your website.

Google Business Profile

We set the right main category and list everything you offer: each practice area you handle, such as personal injury, family law, criminal defense or estate planning, with your service areas and hours.

Reviews

We send every client a review link when their matter closes and reply to every review. We track your new reviews against the Washington leaders every month.

Photos

We add photos of your office and team to your Google profile every week, so it looks as active as the law firms above you.

Service pages

We write a page on your website for each search on this page, and pages that answer the questions clients in Washington ask Google.

Listings

We make your name, address and phone number match on Avvo, Justia, Yelp, BBB, Apple Maps and Bing.

Rank tracking

We rerun this 49-spot check for your company every month and show you where you moved and where you did not.

Questions

Ranking a law firm in Washington

Who is the top law firm on Google in Washington?

It depends on where the client is searching. On September 29, 2026, Law Office K Lawson Wellington was #1 for "lawyer" at 4 of our 49 spots across Washington. For "personal injury lawyer", Marks & Harrison was #1 at the most spots (7).

How many Google reviews does a law firm need to rank in Washington?

There is no fixed number. Half of the 2,758 law firm listings within 12 km of downtown Washington have fewer than 10 reviews.

How much does a Google ad click cost for law firms in Washington?

Google estimates advertisers pay $4.66 to $8.77 for a top-of-page click on "estate planning attorney" in Washington. The most expensive search we checked was "personal injury lawyer", at up to $315.98 a click.

Can a law firm outside downtown Washington rank in the city?

Yes, near its own office. The Law Offices of Gerstenfield & Demirji, PC., about 11.4 km from downtown, was #1 at 3 of our spots. Reviews, photos and a complete Google profile decide how far past its own neighborhood a law firm shows up.

Where does this data come from?

We ran these Google searches from 49 spots across Washington on September 29, 2026 and read the Google profiles and reviews of the law firms that came up. Search counts and ad prices are Google Ads figures for Washington. Google results change from day to day, so a new check can differ by a few places.